Project Overview
Project Overview
Krane Electrical + Mechanical needed a strong brand foundation and a clear online presence to showcase their electrical and mechanical services. The goal was to create a professional, trustworthy identity and a one page website that clearly communicates what they do, builds credibility, and makes it easy for potential clients to get in touch.
Brand Direction
The branding was designed to feel bold, structured, and reliable. Clean typography, strong iconography, and an industrial inspired color palette were used to reflect Krane’s technical expertise and hands on approach.
Website Approach
The one page website was intentionally structured for clarity and usability. Services are clearly outlined, trust building elements are placed strategically, and the layout guides users naturally toward contact and conversion. The site is responsive, fast loading, and easy to maintain.
Deliverables
Logo design and brand identity
Logo variations and brand assets
Brand color palette and typography
One page WordPress website
Mobile responsive design
Conversion focused layout
Outcome
Krane Electrical + Mechanical now has a cohesive brand and a polished website that presents them as professional, capable, and reliable. The new identity and website provide a strong foundation for future growth.
